Legal

Responsible Use

Our position on how these products are presented here.

No health claims

We do not describe any listed product as safe, healthy, therapeutic or as an aid to stopping any behaviour. Where a product contains nicotine, that is stated plainly along with its strength.

Not for everyone

These products are intended only for adults who already meet the legal age requirement in their jurisdiction. They are not intended for anyone below that age, for non-users, or for anyone advised against them.

Presentation standards

Listings avoid youth-oriented imagery, invented reviews, fabricated ratings and unverified certifications. Where a claim is not supported by information supplied to us, it is not published.

Local rules come first

Regulations covering these products differ by jurisdiction and change over time. Where local rules restrict a product, that restriction applies regardless of what is listed here.

This wording is a starting point written for this catalogue. It is not legal advice and should be reviewed by the business's legal or compliance adviser, and adapted to the jurisdiction it operates in, before launch.